Transform Google's most powerful campaign type into your best-performing customer acquisition channel

If you're running an eCommerce brand, Performance Max (PMax) campaigns can be your most profitable acquisition channel—when set up and optimized correctly. But most brands waste money because they don't structure their campaigns properly, let Google's automation run wild, and fail to optimize what actually matters.

This checklist will help you launch, optimize, and scale your PMax campaigns step by step, ensuring you're not burning cash on bad traffic and wasted spend.

Happy Scaling,

Jordan, demandcaptur

Performance Max Mastery